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TO WHAT EXTENT DO RELATIONSHIPS & TRUST MODERATE THE INFORMATION WE CONSUME IN SOCIAL MEDIA?

Does the medium impact the message,
alter meaning & 
change perceptions?

An examination of the affect trust has on information in social media .

Trust tends to be like a combination of weather & motherhood. It is widely assumed to be good.

When it comes to specifying what it means in an organisational context, however,
vagueness creeps in.

Porter, Lawler & Hackman (1975)

Behaviour In Organizations

Love all,
trust few,
 
do wrong
to none.

Shakespeare (1623)

All's Well That Ends Well

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